Jarrid Lee Releases Anthem of Resilience “I Don’t Back Down”

Story of Grit & Determination Out Now

[OCT 11, 2023 – SASKATOON, SASKATCHEWAN] – Acclaimed Indigenous artist Jarrid Lee is elated to announce the release of his new single, “I Don’t Back Down.” This resounding anthem, available today across all major streaming platforms, illuminates the potent mixture of Lee’s country and roots influences. For fans who thirst for the heartfelt narratives of Bruce Springsteen or the captivating energy of of Brett Kissel, “I Don’t Back Down” provides a lyrical journey, adding yet another dimension to Jarrid’s already extensive repertoire.

The story behind “I Don’t Back Down” is as riveting as the song itself. Born out of a chance encounter with a scout and a transformative journey to Nashville, this single embodies the grit, heart, and undying perseverance that Jarrid carries within him. On the cusp of adulthood, Lee was at a crossroads. Failing to make a hockey team that his friends succeeded in joining, he faced the gut-wrenching reality of dreams deferred. But as the song’s poignant opening lines state, “I thought my life was over / I was only 16 / The day I heard I got cut / I didn’t make the hockey team.”

A Month of Momentum for Jarrid Lee

SaskMusic Feature

Adding to the momentum, SaskMusic.org has also featured Jarrid Lee’s new single, amplifying its reach and adding credence to its resonant message. Read the feature here.

Saskatoon Abortion Support Network (SASN)

Committed to amplifying voices that often go unheard, Jarrid will be performing at a Variety Night on Sunday, October 15th, in support of the Saskatoon Abortion Support Network (SASN). Advance tickets are available at $20 each or 2 for $30, with door tickets priced at $25 each or 2 for $40 and can be purchased here.

First-Ever Saskatchewan Indigenous Music Awards Nomination

Rounding off a month of spectacular feats, Jarrid Lee has been honoured with multiple nominations for the inaugural Saskatchewan Indigenous Music Awards. His music is up for “Country/Roots Person of the Year,” “Fan’s Choice of the Year,” and “Song of the Year.” The awards ceremony, to be held at the E.A. Rawlinson Centre in Prince Albert on November 12th, celebrates the brilliance of the Indigenous music community. Tickets are available here.

Guest Blog on Canadian Beats

Further delving into the social fabric that influences his music, Jarrid recently penned a thought-provoking guest blog on Canadian Beats, set to be published on September 30. The blog entitled “Truth & Reconciliation” explores the role of music in bridging gaps and healing wounds. Read it here.

When Jarrid arrived in Nashville, he met with iconic songwriter Dustin James. The kindred souls connected instantly. James, an industry stalwart with Junos and Grammys under his belt, encouraged Lee to open up about his life, including his unyielding love for hockey, his relentless work ethic, and even his complex relationship with his wife. When asked why he kept going despite all of the obstacles that seemed to rain down on him, Jarrid offered a simple, yet poignant reply:

“Because I don’t back down.”

That simple yet profound exchange gave birth to the song’s unshakeable hook, capturing the unwavering commitment that defines Jarrid Lee.

It’s more than a song; it’s an ethos. Whether it’s about persistently asking the woman of his dreams out until she finally says ‘yes’ or channeling his frustrations into his craft until he earns his spot on Team Canada’s youth squad, Jarrid’s life is a testament to the power of never backing down.

“I Don’t Back Down” is available across all streaming platforms. If early reviews from Jarrid’s NHL buddies are anything to go by, then this is a compelling track that’s fated to become an anthem for those who’ve had their fair share of hardship. This isn’t just a single release; it’s the beginning of an inspiring narrative, one that promises to imbue listeners with courage, inspire them with hope, and remind them that they too should never back down.

Jarrid Lee’s Achievements: A Showcase of Talent and Resilience

EPs & Albums:

• Launched debut 5-song EP, ‘Up on Stage’
• Released full 6-song album ‘It’s Time,’ currently up for Album of the Year for 2023 through SaskMusic

Nominations & Awards:

• Garnered 6 SCMA Nominations
• Received 2 SaskMusic Nominations
• Won Songwriters Award for “Small Town” through CKRM “Spirit of Saskatchewan”
• “It’s Time” album nominated for Summer Solstice Indigenous Music Awards for “Country Album of The Year” (June 6, 2023)
• “It’s Time” album up for EP of The Year at Josie Music Awards in Nashville, Tennessee (Oct 22, 2023, at the Grand Ol Opry)

Chart-Topping Songs:

• “Up on Stage” reached #1 on Sirius XM 165 The Indigiverse and Canadian Indie Country Countdown
• “Let’s Get Gone” peaked at #8 on Top 40 IMC, reaching audiences in Ireland and Australia
• “It’s Time” reached #6 on Top 40 IMC and was featured in Willie Littlechild’s presentation for Truth & Reconciliation of Canada to the United Nations as a symbol of hope
• “That’s How You Country” reached #1 on the Canadian Country Countdown

Media Appearances:

• Music video for “Let’s Get Gone” amassed 7k likes within two months of debut
• Featured in CTV series “Acting Good” Season 1, Episodes 1 and 2
• Song “My Best Friend” featured on CTV series “Acting Good” Season 1 Episode 1

Additional Accolades:

• Inducted into the MBC Hall of Fame for Real People Playoff with “Up on Stage“
• Song “Let’s Get Gone” featured world-renowned fiddle player Jake Clayton, who is also Tanya Tucker’s full-time fiddle player
• Charted on Sirius XM CBC Country 171, spot #43
• Charted on Country Thunder Radio in Australia top 30 countdown at #6
• Debuted on Glasgow Country Radio in Ireland

For more information and latest updates on Jarrid Lee, please visit Jarrid’s Official Website.

About Jarrid Lee

If you find yourself captivated by the compelling narratives and soulful performances of artists like Don Amero, Brett Kissel, and Jason Benoit, then it’s time you let Jarrid Lee‘s music grace your ears. Imagine the heartland storytelling of Prairie States meeting the emotive vocal depth of Chris Stapleton, or the relatable themes of Duane Steele juxtaposed with the infectious energy of Luke Bryan. That’s the evocative soundscape Jarrid crafts in his authentic country-rock anthems.

Proudly Plains Cree, Jarrid’s music is an evocative blend of country rock, rooted in both his Indigenous heritage and his unwavering love for hockey, his country, and his community. He crafts authentic anthems that resonate with resilience and a fierce will of intent, infusing every note with grit and earnest emotion.

With a growing catalogue that’s garnered him SCMA and SaskMusic nominations, not to mention chart-topping singles like “Up on Stage” and “That’s How You Country,” Jarrid Lee’s music is as real as it gets. Yet, his true essence lies in his humility. While his songs often blaze through the country rock airwaves, reaching as far as Australia and Ireland, he is a musician who would never claim the spotlight for himself. His work in advocacy speaks volumes, often serving as a rallying cry for social change, notably in the sphere of Indigenous rights.

Jarrid Lee is more than just a musician; he’s a voice for change—a soft-spoken luminary who would tell you he’s just doing what he loves. But make no mistake, his music has the power to touch souls and inspire a new wave of thinkers and changemakers. Listen, and you’ll understand why.

Follow Jarrid Lee and be part of a journey that melds melody, meaning, and an undying spirit of community.

Jarrid Lee Online

Click Here for Jarrid Lee’s Official V13 Promo Media Kit

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For interviews, media inquiries, and more info, please contact:

Lance Marwood

Co-Founder & President, V13 Promotions

hi@v13.promo